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Chimney Atlas · Home services

Turn your service territory
into a growth plan.

Bring property information, market potential and prospecting decisions into one workspace. See where your offer fits and which records deserve a closer look.

The public demonstration below uses synthetic records. It does not expose client contacts or run live campaigns.

Actual Chimney Atlas interface with property exploration and service territory controls

Actual application interface. The interactive demonstration below is a separate, illustrative experience.

The business problem

“Everyone in the area” is not a useful prospect list.

A service business needs to know which properties fit, how much territory it can serve and what to do next. Atlas brings those questions together around property records and an explicit set of assumptions.

01 / DEFINE THE MARKET

Explore a territory.

Use county property information and geographic filters to focus research on the homes and municipalities relevant to your services.

02 / MODEL THE OPPORTUNITY

Make the assumptions visible.

Compare total market potential, serviceable properties and a realistic capacity limit. Change the inputs to see what actually drives the model.

03 / CONNECT THE WORK

Build a useful prospecting workflow.

For your implementation, we can connect selected records to enrichment and approved CRM campaign actions. We scope those integrations and access with your team; they are not connected to this public demo.

Try it · No signup required

Pick a territory. Test the economics.

Change the territory and construction era, inspect a sample property, then adjust the service assumptions. Watch how the size of the opportunity and your operating capacity interact.

Chimney Atlas

Explore a territory. Understand the opportunity.

Illustrative demo · synthetic data

9 synthetic example records · no real contacts

TAM · selected territory ceiling$10,500,000

10,500 hypothetical homes × $1,000 modeled annual spend

SAM · modeled service fit$6,300,000

6,300 assumed eligible homes after territory and era filters

SOM · capacity-limited target$126,000

126 target customers · 2% capture, capped at 150/year

LADUEKIRKWOODWEBSTER GROVESK-01K-02K-03L-01L-02L-03W-01W-02W-03SCHEMATIC TERRITORY VIEW

Illustrative layout, not surveyed municipal boundaries. Select a sample record to highlight it. All records and market counts are synthetic.

Sample properties

Sample home K-01 · Evidence preview

Source
Synthetic demonstration record
Observation
Illustrative masonry feature in a sample property record
Confidence
Unverified; example only
Next step
Confirm chimney presence and service eligibility
Adjust the planning assumptions

Model: one service per customer over 12 months, plus an assumed repair incidence during the same period. Expected revenue per customer = service price + repair rate × repair ticket. At the defaults: $250 + 15% × $5,000 = $1,000. SOM is the lower of SAM homes × capture rate or annual customer capacity, rounded down to whole customers.

Sample market inputs: Kirkwood: 4,800 total / 3,200 eligible homes; Ladue: 2,100 / 1,200; Webster Groves: 3,600 / 1,900. These are invented planning inputs, not county counts. Era filtering changes SAM; geography changes TAM and SAM. Eligible does not mean a verified chimney or a customer needing service.

This is a gross revenue planning scenario, not verified demand, a forecast or profit. Costs, competition, service frequency and conversion still need validation. No enrichment, contact export or campaign sending is connected to this public demonstration.

The next layer of intelligence

Find the moment your service becomes relevant.

For your business, a custom system could combine verified property changes, applicable permit activity, public requests for help or first-party service history. The goal is to find a relevant need earlier and give your team a clear, evidence-backed next step.

These are potential extensions, scoped around available and permitted sources. A property characteristic alone does not establish a maintenance problem or buying intent.

Built for the way your company grows

Where should your team look next?

Bring your service area, your ideal customer and the tools your team uses today.